1. Types of Information SGM Book Store collects
We use the non-personal information collected through technology for a number of purposes, including tracking and enhancing your experience on our site. We also may use the information gathered by technology to analyze the traffic patterns on our site, such as the frequency with which you and others visit various parts of the site. We may send HTML e-mails to you if you've registered with SGM Book Store, and those e-mails may contain data or routines that allow us to determine whether you have opened those e-mails, clicked on links in those e-mails or forwarded those e-mails to others.
We may disclose aggregate, statistics about the number of visitors to this site or number of purchases made as required by our investors. We use an independent measurement and research company to gather data regarding the visitors to this site on our behalf using cookies and code which is embedded in the site. Both the cookies and the embedded code provide statistical information about visits to pages on the site, the duration of individual page views, paths taken by visitors through the site, data on visitors' screen settings, and other general information. SGM Book Store uses and stores this type of information, along with that obtained from other cookies used on the site, to help it improve the services to its users.
2. How we use Personal Information
Except as described below, we will not sell, rent, license or transfer your personal information to any third party. We may provide your personal information to third parties who assist us in providing services to you, including fulfilling orders placed through the site – for example, shippers, warehouse operators, customer service providers, credit card issuers, or others involved in fulfilling orders you place on the site, or in responding to inquiries you make through the site.
We may also use your personal information to send you promotional materials about goods and services we offer. If you have made a purchase from our store we may occasionally update you on our latest products, news and special offers via e-mail, post & telephone. You will also be given the opportunity to receive such communications from us and selected third parties when you become a member of SGM Book Store. These materials and information may be sent to you by postal mail, e-mail or other means. As described below, you may opt out of receiving these communications.
We may also take personal information and make it non-personally identifiable. We may, for example, remove information from your personal information that does not identify you - for example, your age or gender – or we may combine elements of your personal information that do not identify you with non-personal information of other users of our site. Our use of this depersonalized or aggregated information is not restricted.
If we are under a duty to do so, we may disclose or share your personal information in order to comply with any legal obligation, or in order to enforce or apply our terms of business, or to protect the rights, property, or safety of SGM Book Store, our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.
3. Communication & Marketing
If you have made a purchase from our store we may occasionally update you on our latest products, news and special offers via e-mail, post & telephone. You will also be given the opportunity to receive such communications from us and selected third parties when you become a member of SGM Book Store. SGM Book Store members have the option to opt out of receiving marketing communications from us and/or selected third parties.
4. Physical Transfers of Personal Information
The information that we collect from you may be transferred to, and stored at, a destination outside the region in which you live.. Personal information may also be processed by staff, operating outside the area in which you are located, who work for SGM Book Store or one of our suppliers. Such processing may, for example, be required in order to fulfill your order, process your payment details, or provide support services.
5. Other Disclosures of Personal Information
We may disclose your personal information to any of our group of companies for the purposes of processing your order or where necessary to provide any other service which you have requested. As a result, in addition to the disclosures described in Section II, we may also disclose your personal information to third parties: In the event that SGM Book Store sells or buys any business or assets; or If SGM Book Store is merged or otherwise combined or consolidated with another business, its equity is sold, or substantially all of SGM Book Store assets are acquired by a third party, in which case personal data which we hold about our customers may be transferred to the acquiring party.
6. Third party sites
Our site may contain links to and from the websites of our partner networks, advertisers and other third parties. If you follow a link to any of these websites, please note that they may have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.
7. Checking your Details; Opting Out
The security and confidentiality of your information is important to us. We have implemented technical, administrative, and physical security measures to protect personal information from unauthorized access and improper use. From time to time, we review our security procedures. Despite our efforts, no security measures are perfect or impenetrable. Unfortunately, the transmission of information via the Internet is not completely secure, and we cannot guarantee the security of data transmitted to our site. Any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorized access.